What is SerpWow?
SerpWow is a real-time SERP API that pulls structured data from Google search results: web, news, images, videos, maps, shopping, and trends, across global Google domains. It's now part of Traject Data, which ScraperAPI acquired in 2025. The API supports batch searches (up to 10,000 per plan), device targeting, and location, language, and ZIP-code targeting. Output comes as JSON or CSV, delivered via direct API pull, webhooks, or cloud storage (S3, GCS, Azure).
Our verdict
SerpWow suits teams that want one API for Google web, image, video, maps, shopping, and trends results, backed by automated QA claims of 99.9%+ accuracy. It has changed ownership twice in recent years: folded into Traject Data, then acquired by ScraperAPI in 2025. Buyers weighing long-term product continuity should factor that in.
Categories:
SERP APIs run queries against Google and other engines and return parsed results: organic listings, ads, snippets, and local packs. They handle the proxies and parsing that make search scraping brittle, and are used for rank tracking, SEO tooling, and market research.